Pricing

    One build, then steady growth

    From "I'm not sure anyone finds my website" to "New clients tell me they found me on Google."

    Foundation builds the structure Google and AI tools need to find and recommend your practice. The retainer keeps it growing from month 4, with a report every month so you always see what changed.

    $1,500 oncethen $350 a month, no minimum term

    Paid as 3 × $500, or 6 × $250 if that suits your cash flow. First payment at kickoff.

    Book a free 15-minute call

    Included

    What's included

    Shown in full, so you know exactly what you're paying for.

    01

    Foundation

    Months 1 to 3 · $1,500 once

    We build the structure Google and AI tools need to find and recommend your practice.

    • Search Console set upsee which searches bring people to you
    • AI access checkChatGPT and Perplexity can read your pages
    • Search auditeach page matched to what clients actually search
    • Site structureGoogle can tell which pages matter most
    • 3 to 5 specialty pagesone for each core service you offer
    • Titles and descriptionsrewritten across the whole site
    • FAQ contentanswers Google and AI tools can quote
    • Practice details for search enginescredentials, location and services in a form they read
    • Google Business Profilecleaned up and optimised for your area
    • Baseline reportwhere you stand before anything moves

    02

    Retainer

    From month 4, ongoing · $350 a month

    Every month we improve what's working, add new pages, and show you what changed.

    • Ranking reviewevery page tracked, with next actions
    • Push workpages close to page one get moved up
    • Up to 4 articlesresearched, written and published for you
    • Overlap checksyour pages never compete with each other
    • Details kept currentas your services or credentials change
    • Digital PRyour practice mentioned and linked on relevant sites
    • Monthly reportwhat moved, and the next three priorities

    Founding rate. $500 a month for new clients later.

    01

    Foundation

    Months 1 to 3 · quoted

    We build pages and listings for every location, clinician and specialty in the practice.

    • Every location, clinician and specialty gets its own page
    • Each office appears in its own local map results
    • ChatGPT and Perplexity read the practice as one organisation

    02

    Visibility Retainer

    From month 4, ongoing · quoted

    Every month we improve what's working, with a weekly call to set the next priorities.

    • A weekly call to review what moved and set priorities
    • New pages as you add clinicians, services or offices
    • Digital PR: your practice mentioned and linked on relevant sites
    • A monthly report with the next three priorities

    Is this for you?

    Is this the right fit?

    A good fit if

    • You see clients on your own, in person, online or both
    • You'd rather stop relying on only directories to bring in new clients
    • Your website exists but rarely brings in inquiries
    • You want something that keeps working, not a short spike

    Something else may suit you better if

    • You run a group practice. See group pricing, a quote within 2 business days
    • You want to see where you stand first.
    • You want paid ads or social media managed. That isn't part of what we do

    Timeline

    Your first 90 days, and after

    Nothing goes live without your approval at each stage.

    1. Month 1

      The technical foundation

      Search Console, the AI access check, the search audit and the site structure, so Google can read and index your site properly.

      What you get: your baseline report, where you stand before anything moves.

    2. Months 2 to 3

      Specialty pages and content

      3 to 5 specialty pages, titles and descriptions across the site, FAQ content and your Google Business Profile. You get a first read at month 3.

      What you get: each new page to review before it goes live.

    3. From month 4

      The retainer

      Ranking review, push work, up to 4 articles a month, digital PR, and details kept current.

      What you get: a monthly report with what moved and the next three priorities.

    4. Month 6

      A clear picture

      Enough data to keep what works and rework what doesn't. No guarantees, but every change is in the data.

    The details

    The practical details

    Payment
    Foundation as 3 × $500 or 6 × $250, first payment at kickoff. Then $350 a month.
    Cancelling
    No minimum term and no cancellation fee. Cancel the retainer any time.
    What you keep
    Everything we built stays with your site, whether you stay or not.
    Your time
    About two hours in month one, then under an hour a month: you review what's built and approve it before it goes live.
    Reporting
    A monthly report with the real data and the next three priorities.
    Group practices
    A scoped quote within 2 business days. No minimum size.

    Case Studies

    What changed for real practices

    Measured on independent practices, before and after the work.

    Homepage of Talí Uribe's therapy website

    50%+

    practice growth in three months

    From near-invisible on Google to consistent inquiries through her website.

    Talí Uribe, Bilingual psychologist, Valencia and Madrid

    Read the full case study
    Homepage of Crawf Weir's psychotherapy website

    1-2

    booked intro calls a week

    From sporadic referrals to steady intro calls through his own website.

    Crawf Weir, IFS psychotherapist, North Sydney

    Read the full case study

    FAQ

    What practice owners ask before starting

    Straight answers before you reach out.

    Book a free 15-minute call

    Because a two-clinician practice and a three-location clinic are different builds, and a flat rate would misprice one of them. Tell us about your practice and we send a scoped quote within 2 business days. There is no minimum size and no large-spend requirement.

    Yes. The retainer builds on a properly structured site, and Foundation builds that structure first. If your site already has strong architecture and content, a short audit confirms whether you can start at the retainer stage.

    In most cases yes, because existing sites usually have gaps in what they target and how they are structured. Foundation fixes that. The scope is the same whether the site is new or established.

    Month 1: the technical foundation goes in and Google picks up your site. Months 2 to 3: specialty pages and new content, with a first read at month 3. By month 6 you know what's working, and every change is in the data.

    No. Ethical visibility work does not involve guarantees, and in this field a guarantee is usually a warning sign. The focus is structure, measurement, and steady improvement you can see in the data.

    The solo retainer has no minimum term and no cancellation fee. Cancel any time, and everything we built stays with your site.

    Start with what you know you need.

    A visibility snapshot takes two minutes and shows where your practice stands in Google and AI search before you decide anything.

    Book a free 15-minute call